Congratulations to everyone who took part in the ZAP Games 2024. ZAP is french for Zone Anti-Publicité / Anti-Advertising Zone. It is two weeks of affinity groups actions against Black Friday consumerism and the advertising industry. Outside of Belgium (where the orignal ZAP Games were created in 2020) there were…
Illustre Feccia and London squatters "Kidnapped, mashed and re-pasted" bus stop ads for these two pieces in London, UK. As explained on their blog, 'Mac Purge' (below) used a McDonalds and Tesco ad. They added the note "Boycott McDonald- Mc Donald is directly supporting the geocide in Palestine. Mac Purge…
Darren Cullen has taken aim at the hype and lies around AI, with this piece in bus stops and, more pointedly, on the shop noticboards of Sainsburys supermarket, where the staff impacted are more likely to connect with it. From the Spelling Mistakes Cost Lives blog: "The Mechanical Turk, an…
In Amsterdam in the Netherlands Matt Firth has created and installed a series of 'Ad-adaptors.' "Ad-Apter turns digital outdoor ads into colourful abstract artworks with a simple lightbox grid that fits onto the front of an ad screen. Messages can easily be added and updated with transparent overlays and the…
26 ads were pushed out the way and East and West London, with message applied directly to the exposed surface: "The advertising industry has invaded our public spaces shouting at us through their aggressive adverts telling us to consume. The lack of consent from the public over these adverts that…
In Valencia, Spain, corner of Luis Peixo and Antonio Juan streets The Photographer took out ads, and replaced them with anonymous figures.Watch the video here: https://youtu.be/6m9L3-QEtWA Their accompanying poem in Spanish (auto-translated below):En la publicidad, no tenemos nombre ni apellidos.Somos sus objetivos.No tenemos cara ni mirada.Somos objetivos.Siluetas sin detalle, cifras,…
Climáximo PT & Bordalo II hack digital billboards around Lisbon in a call for action on the climate. In a statement alsongside a video released on Instagram they said:"Climate change is real, and we must STOP IT BEFORE IT’S TO LATE. Bordalo has collaborated with the Climáximo movement to alert…
MUPIs (Urban Furniture for Information) are architectural devices designed to make advertising campaigns visible in public spaces. This one proposes to divert its primary use to accommodate a prefabricated makeshift shelter, a “home-made house,” which includes basic comfort, a window to the world, and a 4K TV on sale until…
In Clapton, (London, UK), Adblock Hackney have taken over an ad-space. They say "taking the place of a Christmas ad from climate wrecking company McDonalds, subject to a Palestine solidarity boycott, activists from Adblock Hackney expressed all they want for Christmas: an end to genocide & ecocide." "The previous night…
The idea behind this action was to use a book of stickers to try to pollute the message of the ads as much as possible, leaving only a strange collage of bugs, animals and other illustrations. Can an ad become artistic without any products and message? Or is it even…
After years of fast fashion advertising, the truth has come out: fast fashion is evil! On Friday night (November 2024), RAP Paris removed a dozen ads, replacing some of them with subvertised artwork and leaving some panels blank. Le prêt-à-porter, c'est l'enfer // fast fashion is hell
Adblock Bristol have run a community arts billboard project in the St Werburghs neighbourhood of Bristol since 2018. The 'Burg Arts' board represents an alternative to the visual bombardment of commericial messages in public space. This thoughtful piece by Daisy Hvnter calls for greater understanding of mental health issues.“I created…
In Rennes, the local group of Alternatiba (a French association for social and environmental justice), removed as many adverts as possible from the street. Spreading across the city in small groups, they left an A4 message in each bus stop in place of a commercial advert, with the words: "Pub…
On 26 November, seven RAP-Lyon activists removed advertising from Boulevard Charlemagne in Lyon's 2nd district, France. The event began at 7pm at Perrache station, then moved southwards to finish in front of the Confluence shopping centre at around 11pm. The action removed around 20 ads in two ways: simple removal…
An anonymous player ("no team, just me this time") has submitted multiple A4 mini-posters. They've been fixed to varioust sites of consumtion and it's evidence, as well as ad-spaces. The messages include "Short Term / NEW TOASTER / Long Term / NNO BREAD / In the next 10 years there…
In a second round of actions Ad Break, in Bristol, UK, has added 'Skip Ad' buttons to nearly 50 advertising sties around the city centre. They say: "AdBreak Bristol made small interventions in at least 48 advertising spaces in Bristol (45 bus stop screens, and a few other places), with…
C.R.A.P (Creative Responses to Apocalyptic Programming) have taken action against the Boohoo Black Friday ads (and more general Black Friday propaganda) which are on screens all over Bristol. They say: "Fast fashion fuels a quick and short cycle of used clothing. According to The Observatory of Economic Complexity (OEC) The…
Martians in Woking in the UK took the anti-black friday message to advertising screens in their town this week, with the adition of black and white posters reading 'Don't Buy it.' As the Martians put it, they "kept it simple with a short piece of advice for passers by." A…
Villeneuve Loubet, near Nice in Southern France, is famous for the idyllic Baie Des Anges Marina. But it also has a large shopping centre and the area is covered in advertisements. There are ads at bus stops and on road signs; large ad screens loom overhead and smaller ones blare…
As part of the lead-up to a mass civil disobedience action for the climate in Lisbon, Climaximo traded dodgy advertising for truthful images of our current reality, with the aim of spurring citizens into action. Both digital and printed ad spaces were hacked. View this post on Instagram A post shared…
A pro-Palestine artwork which was installed in a new bus stop last week in Norwich became an active symbol of resistance when it was taken down, salvaged and then re-installed with the addition of a powerful new message. One of the team behind the poster writes: "Norwich activists installed pro-Palestine…
The presence of decommissioned ad space on bus stops in Ramsgate Beach, Sydney, presented Nymph&heart with an interesting challenge. "Adding something political, or a statement reading 'No Ads', seemed stupid'. Instead I wanted to add some family-friendly art to our public space". The piece, titled 'brand+ism (brandadism)' is made with…
"The wicked might seem to be taking over, but we see it as a rallying cry to action. The best weapon of subalterns and superfluous is to ridicule the powerful. What is a poem or a painting if not a supplication. Somebody will listen and help us realize those dreams. Solidarity…
Over the first week of the ZAP Games the 'Asterix & Obelix Brigade', also known as the 'Lesser Known Billboard Baggins South London Crew,' targetted digital screens and billboards in Greater Lambeth, South London in the UK with paste-up additions and paint. "Targeting as many digital billboards as possible in…
'Ad Break' have sabotaged new advertising hoardings being set up in Bristol city centre, and added messages to the advertisers. "AdBreak Bristol have targetted BuildHollywood hoardings around the city. We have targetted BuildHollywood because their hoardings have been proliferating at a massive rate around Bristol, and whilst they promote themselves…
With chants of "Too many billboards, not enough trees!" and "Stop the screens!", Adblock Bristol and friends gathered outside Bristol City Council to protest a giant new digital ad screen proposed for the south of the city. The group showed up on a freezing November day to urge councillors to…
After a long campaign by Adblock Bristol's BS3 group to remove a massive billboard from a North Street Green, in the Bedminster area of Bristol, it has finally gone and the community have set to work reclaiming the space. Above: Local residents tidy up the billboard-free site in Southville, Bristol…
As the ‘Mondial de l'Auto’ (Paris Motor Show) opens to the public, French association R.A.P. "Résistance à l'Agression Publicitaire" (Resistance to Advertising Aggression) is publishing an original report titled ‘Stop à la Pub Automobile – La voiture à l’assaut de notre imaginaire’ (‘Stop car advertisement - Cars attacking our imagination’).…
Activists groups in 37 towns and cities from 7 countries in Europe and beyond took part in a week of action to demand a ban on airline advertising and sponsorships from 15 - 22 April 2024. Subvertising teams from the Brandalism and Extinction Rebellion networks in cities including Lisbon, Berlin,…
To read about the BFA Conference in French, see RAP's website. For Italian, see Valori. All photography by Rap Following previous meetings held in Paris (2022) and Amsterdam (2023), Subvertisers International partnered once again with allied groups including Reclame Fossielvrij, Badvertising, Adfree Cities, and Résistance à l’Agression Publicitaire (RAP) to…
Congratulations to everyone who took part in the ZAP Games 2023. ZAP is french for Zone Anti-Publicité / Anti-Advertising Zone. It is two weeks of affinity groups actions against Black Friday consumerism and the advertising industry. Outside of Belgium, where the orignal ZAP Games were created in 2020, there were…
The Make Amazon Pay coalition of trade unionists and groups had over 150 protests and strikes happening in 35 countries on 24 November 2023 regarding how Amazon treats its workforce, the environment and dodges tax. Artist: Tona Merriman Action Category: Big “Our enormously productive economy demands that we make consumption…
Submission from Résistance à l'Agression Publicitaire (RAP) Paris: "Au lendemain du Black Friday nos activistes nettoyent et se réapproprient des espaces publicitaires à Paris. C'était aussi l'occasion de fêter les 20 ans du mouvement Stop pub de 2003 et de contribuer à la mobilisation internationale #ZapGames"
Subvertisers in San Francisco have joined the ZAP Games with a fantastic contribution called Shut It Down. Posters near a shopping mall invoke the origins of Thanksgiving, anti-consumerism and the Palestinian struggle for equality.
Group: London Fossil Free PrideAction Category: SurpriseThis week we reclaimed a small part of public space back from the private, profit-driven sphere! This was part of the ZAP Games by the Subvertisers International network of groups.Our first time so a little rushed and messy 😛 but we took over a…
Ad hacks by Cambridge group This is not a Drill include boycott-themed bus stop ad takeovers, energy efficiency stickers (by artist Darren Cullen) on digital ad screens, and a good old fashioned "Boycott Black Friday" stencil. Action categories: Digital screens, Political détournement
Activists in London repurposed adverts near Amazon HQ in London to highlight the company's controversial supplying of cloud technology to Israeli military. The hacks call for "mutual aid, not genocide". Action categories: Political détournement.
From the Meaning Transformation Guild in the UK: bus stop ad takeovers with a wanted message for Shell's CEO, Wael Sawan, for "crimes against life". Reward: "a liveable future". Action categories: Political détournement
London, Borough Market. By artist Jonny Kemp (@Jonny_kemp_art): "I've taken a screenshot of an article written by a former Israeli soldier, where he explains the futility of violence in solving the conflict. I was struck by the huge contrast and the McDonald's advert, which seems to be there only to…
"We’ll improve. We’ll choose the planet. We’ll save you. ZAP."These three billboards don’t have legal planning permission to be there. So we’ve reclaimed the space for #ZAPGAMES2023 Group: Adblock HackneyAction Categories: Big (nominated 2023 Winner of this category)
In southwest UK, Adblock Bristol covered up adverts on a busy street with paper reading "I love..." and "How are you today?". The group left pens by the side of the paper, and left south Bristol's community in charge of messaging in their public space for a day... Action categories:…
In Nancy, France, long-running counter-advertising network Résistance à l'Agression Publicitaire (RAP) covered sexist advertisements across the city with drawings of vulvas, posters listing how ads are sexist, and feminist manifestos. The ZAP action by RAP Nancy aligned with marches in the city to mark the International Day for the Elimination…
XR Lambeth decided to go with the flow and be inspired in situ and celebrate the DIY accessible approach (nothing to do with being last minute!), which led to a beautiful cacophony of "art" pieces! We focused on bus stops in South London, our playground and repurposed around 30 bus…
Group: Make love, not ads Repurposing ads in East London to send messages to the world calling on folk to challenge the current consumerist status quo Action categories: Most Beautiful, Greatest Number of Panels
Tube passengers in London face a barrage of ads from contact lenses to anti-tiredness meds to getaway breaks in St Lucia. Sit on the Elizabeth Line, which conveys business folk into Canary Wharf and you'll get ads for elite credit cards, business class flights, and Asset Managers telling you they're…
Artist Darren Cullen, Spelling Mistakes Cost Lives, entered the ZAP Games 2023 Sculpture category with a submission from Port Harcourt, Nigeria. In Darren's words, he "bought an old mini-bus and converted it into a fake Shell corporate vehicle with subvertised ads either side and a 'Hell' sign on the roof. Banners…
Activist group Make Love Not Ads replaced tens of ads in East London with colourful letters spelling out "Tear it all down". "Taking as many ads down as possible to send one message: Tear down these tools of manipulation." Action categories: Most Beautiful, Surprise, Greatest Number of Panels
A punchy mass cover up of digital ad screens in Reading with blackout fabric has effectively put the screens out of action for a day. The crew covered the standalone screens with fabric showing alternative messages, some which encouraged passers by to write and draw, in place of multiple ads…
Artist name: Frank Riot In this ad hack outside the the US Embassy in London, an artwork by Frank Riot replaces a bus stop advert, with the words: "May your olive trees flourish under the sun of a free Palestine". In the artist's words, "envisioning the world Palestinians deserve, and…
"Today, we've reclaimed a bus stop in the heart of London and replaced its advert billboard with a community notice board and swap shop shelf, filled with clothes, books and wildflower seeds, all surrounded by a beautiful wall of zine covers from our community workshop. "The goal was to reimagine…
Make Love Not Ads!! In Leeds, artists covered bus stop ad panels with sheets of paper speaking a strong message: let's build love, connection and care in our communities, and get rid of advertising that promotes consumerism and atomised societies. With a second message, Less Ads, More Buses the ad…
By John Sheerman As Black Friday approaches, the frenzy builds, email reminders appear in our inbox counting down to the most lucrative period in the commercial calendar, from airlines to white goods, we are promised bargains galore, for a limited time only (T’s & C’s apply). From billboards to TV…
Adfree Cities, Adblock Lambeth, Badvertising and XR Families staged a protest at the doors of advertising agency The&Partnership, who make ads for one of the the world's top polluters, Toyota. Activists handed flyers to The&Partnership staff while others wearing animal masks and covered with tyre tracks lay motionless on the…
In Bristol, a crew painted over tens of big brand adverts in the cultural quarter of Stokes Croft, replacing commercial messages with images of trees, cut out lettering spelling ZAP (Zone Anti-Pub) and "Cease Fire Now". Passers-by stopped to ask why the crew were painting over adverts and commissioned messages…
....you don't need that shit. XR Bristol take over three billboards in the city with their own message against Black Friday. Action Category: Big Group: XR Bristol
Action Category: Digital Screens The ZAP Games are two weeks of affinity group actions against the outdoor advertising industry in the run up to Black Friday on 24th November 2023. ZAP is french for Zone Anti-Publicité / Anti-Ad Zone. More info here.
"Those who lack imagination can't imagine what is lacking." Imagine a world run by those with imagination, with a conscience. Where enough was enough, and there was enough for all. Where there was a future for our children. Where we could be proud to be their ancestors. Action Category: Most BeautifulGroup name:…
Spotted in Reading, England. 'Adaptation to inspire change' - subvertising by the Reading BS Appreciation Society. Action Category: Political Détournement Dying of consumption.
Seen in Reading. Action in support of Chris Packham's 'Restore Nature Now' campaign. The biomass infographic is a shocking visualization of the state of the imbalance in our world.
A family friendly action as part of the ZAP Games. "The ostrich speaks the truth of the Climate & Ecological Emergency. It’s effect on her and all species, calling us to action."
Several hacked bus stop adverts appeared on the streets of Liverpool, in the North of England. The subvertising ads call for an immediate ceasefire in Gaza and for a boycott of companies complicit in violations of Palestinian human rights - here McDonald’s and L’Oréal - based on the principles of…
The mountains are beautiful, advertising - not so much! Paragliding subvertisers have dropped into Grenoble to remove corporate advertising from the streets.Action Category: Surprise 💥Forte action de PGHM: Parap-antipub du Grésivaudan et de Haute Montagne. Prendre de l'envol pour mieux dézinguer la pub #ZAPGames 🪂🪂🗻 pic.twitter.com/dkjvHVeIMd — Subvertisers Intl (@SubvertisersInt)…
Whilst the demands of consumer capitalism insist that we place a purchase between as many purchases as possible, subvertisers in Birmingham remind us that you don't need to buy stuff to enjoy your friends!
This November 2023 sees the return of the ZAP Games; two weeks of civil disobedience against corporate advertising in the lead up to Black Friday, the international celebration of unbridled consumerism. From simple sticker actions to full billboard takeovers, everyone can get involved in this mass action to resist the dominant narratives…
En novembre redémarrent les tant attendus ZAP Games ; deux semaines d'actions non violentes contre la publicité commerciale, en amont du Black Friday, la célébration internationale du consumérisme débridé. Des papiers autoadhésifs et feuilles d'automne envahissant les espaces promotionnels, aux recouvrements de panneaux dans leur intégralité, n'importe qui peut s'engager…
"Something's not quite right with that advertising poster..." That's certainly what passers by strolling through the center of Berlin today were thinking. The communication guerrilla group "Asylum for conscientious objectors now!" (AfCOn!) hijacked almost 20 advertising posters between Treptower Park, Alexanderplatz and Tiergarten. The group "AfCOn!" altered the current advertising…
Communiqué de presse Résistance à l’Agression Publicitaire 27 juin 2023 La métropole du Grand Lyon interdit les écrans publicitaires Paris- 27 juin 2023 – Après 5 ans de luttes, le mouvement antipub lyonnais fête sa victoire obtenue grâce à la mobilisation citoyenne ! Ce 26 juin 2023, le RLPi (Règlement local…
Paris - June 27, 2023 - After 5 years of fighting, Lyon's anti-advertising movement celebrates the victory it achieved thanks to the mobilization of its citizens! On June 26, 2023, the RLPi (Règlement local de la publicité intercommunal, the local advertising regulation) of the Greater Lyon metropolitan area was definitively…
Step into the world of the SubGames, where creativity and activism intertwine to combat the relentless invasion of advertising in our public spaces. Advertising, a mammoth industry that wields its influence and grows larger with each passing year, reached staggering heights in 2021, generating an estimated US$763 billion globally. Europe,…
The Bundeswehr (German military), was less than amused when on the reopening day of their Career center the entire train station next door was full of Bundeswehr adbustings. Anti-militarists hijacked almost thirty advertising billboards which displayed Bundeswehr posters. Adbustings with the army For the reopening of the "Bundeswehr center" next…
Semaine internationale d’actionsdu Lundi 20 au samedi 25 mars 2023 Partout dans le monde, des citoyens et des artistes agissent pour se réapproprier l’espace public accaparé par la publicité extérieure des grandes firmes. Cette action s’inscrit dans un mouvement international d’opposition, à l’échelle mondiale, à l’industrie publicitaire, et d’élaboration, à…
Semana internacional de acción:del lunes 20 al Sábado 25 de marzo de 2023 Ciudadanos y artistas de todo el mundo están llevando a cabo acciones para reclamar el espacio público usurpado por las empresas de publicidad exterior. Es un movimiento internacional que lucha contra la industria de la publicidad y…
International week of action:Monday 20th – Saturday 25th March 2023 Around the world, citizens and artists are taking action to reclaim public space from corporate outdoor advertising; to create alternatives that meet the needs of people and our planet. Since 2017, Subvertisers International – a network of anti-advertising groups –…
On the occasion of a meeting of Subvertisers International in Amsterdam in early March 2023, we also visited the Resistance Museum there. The Resistance Museum documents the resistance of the Dutch population against the German occupation 1940-1945. We were looking there for old subvertisings and found some! The museum shows…
In March 2023, Reclame Fossielvrij, The Subvertisers’ International, Adfree Cities, Résistance à l’Agression Publicitaire (RAP), Brandalism, Badvertising and Greenpeace organised a gathering of grassroots groups fighting to Ban Fossil Ads in Europe. Over 70 activists and artists from across Europe and Australia attended. Main outcomes Plans to further internationalise the…
By replacing manual, time-consuming tasks with automated workflows, businesses can allocate their resources more effectively and achieve higher levels of accuracy.
The ZAP Games (Zone Anti-Publicité) is two weeks of participatory actions against outdoor advertising that begun in Belgium in 2020. Inaugurated by local groups Bruxelles Sans Pub, Liège Sans Pub and Namur Sans Pub, the action framework invites people to make any intervention - big, small, beautiful or blunt -…
Artwork by Michelle Tylicki After a summer of unprecedented heatwaves and droughts, the Subvertisers International network and Brandalism have taken a stand against airline and airport advertising. Grassroots groups across major European cities have hijacked more than 500 outdoor advertising billboards with satirical images of airline adverts in an attempt…
Reposted courtesy of XR Lambeth: Read the original blog here Last week saw London rebels help reclaim more than 5oo corporate advertising spaces in 15 European cities by subvertising them with designs from amazing artists who responded to a call from the Subvertisers International and Brandalism. The two organisations, who…
Alors que partout dans le monde, des millions de personnes subissent de plus en plus violemment les conséquences du dérèglement climatique, la publicité incite sans cesse à la surconsommation de produits polluants, qu’elle tente de faire passer pour « écologiques » à grands renforts de greenwashing. Les publicités pour avion incarnent ces…
Verschillende actiegroepen hebben deelgenomen aan de actieweek omtrent het Europees Burgerinitiatief tegen Fossiele Reclame en Sponsoring. Deze acties zijn grotendeels vorige week geweest, maar lopen deze week en tot de deadline van 4 oktober door. Cover up acties Reclame Fossielvrij organiseerde ‘cover up’ acties in 7 verschillende steden (Leiden, Amersfoort,…
Various action groups have participated in the action week regarding the European Citizens' Initiative against Fossil Advertising and Sponsorship. These actions took place mostly last week but continue this week and until the deadline of October 4. Cover up actions Fossil Free Advertising organized 'cover-up' actions in 7 different cities…
Paris, October 2021. Bus stops in Paris that continuously pester passers-by with high consumption, cheap trips, cars and fossil fuel advertisements were hijacked by activists from Résistance à l'Agression Publicitaire (RAP) and Extinction Rebellion Paris / Île-de-France. As part of four days of action across Europe to #BanFossilAds, these groups…
Plusieurs panneaux publicitaires, dont un de 15m², ont été recouverts par une affiche alternative dans la ville de Liège en Belgique. On y voit le célèbre personnage Snoopy, posté sur un bidon de pétrole, qui nous interpelle sur ce concept assez ironique d’aéroport « zéro carbone », concept souvent mis en avant…
In Bristol, UK, local volunteer group Adblock Bristol hosted a giant 'paint by numbers' event to mark the European week of action against advertising for airlines and airports. The group invited local artists, residents, passers-by and school children to join in painting in an artwork by artist Soofiya that celebrates local…
Aaaand take-off! The European week of action to ban adverts that fuel the climate crisis has begun. The Subvertisers International Network and Brandalism have joined forces to act in resistance against advertising for airlines and airports in particular, protesting the paradox of ads that drive up demand for the most polluting…
Call Out: Take action against aviation advertising International week of action:Saturday 10th - Saturday 17th September 2022 Join a Zoom call THIS MONDAY, 5th September, to share ideas and hear from organisers (full call-out details below): Airline Advertising: Ideas for Action Zoom CallMonday 5th September 2022, 18.30hrs (CEST)Join Zoom Meeting:https://us02web.zoom.us/j/87885322021?pwd=OHlhN3hRYjgwVDBZWjFIT20wbitCUT09…
Appel : Agissons contre la publicité pour l’aviation Semaine d’Actions: 10- 17 Septembre 2022 Des groupes en Europe vont agir en septembre pour s'opposer à la publicité pour les combustibles fossiles, en soutien à l'initiative citoyenne européenne visant à #BanFossilAds : https://banfossilfuelads.org Brandalism et ses partenaires du réseau Subvertisers International…
The Subvertisers International network and members of Résistance à l’Agression Publicitaire (RAP) met up in Paris across 23 - 26 June 2022 to connect, learn and exchange tactics and strategies for countering the dominance of advertising in our lives. Key outcomes: Trust and affinity built between different member groups. New…
UK, Paris, Belgium; October 2021. More than 200 bus stop spaces were hijacked with spoof adverts in the UK, Paris and Belgium, as activists target the advertising industry over its role in propping up major polluters. The subvertising campaign, coordinated by the anonymous Brandalism network, was part of the wave…
Bristol, England, October 2021. An action in Bristol saw three advertising sites across the city put to better use as part of four European days of action to ban fossil fuel advertising and sponsorships. Adblock Bristol, a group campaigning to prevent harmful advertising including for high-carbon products, covered up ads…
Stockholm, October 2021. Volunteers from Greenpeace Stockholm stood outside of city hall on Wednesday handing out cigarettes stuffed with a new report that highlights that two thirds of fossil fuel ads are greenwashing. Politicians in Stockholm were in the process of debating a motion to ban fossil fuel advertisement in…
Liège, Belgique, Octobre 2021. Mercredi soir 6 Octobre, des activistes du collectif Liège Sans Pub ont placardé une centaine d’affiches dans la ville avec pour cible la publicité des entreprises fossiles telles que les industries automobiles. Les affiches représentaient un modèle de voiture SUV de la marque Land Rover (une…
Liège, Belgique, Octobre 2021. On the evening of Wednesday, October 6, activists from Liège Sans Pub collective plastered around a hundred posters across the city, targeting advertising from fossil fuel companies, including the automotive industry. The posters featured an SUV model from the Land Rover brand (one of the most…
More than 80 Greenpeace Netherlands activists from 12 EU countries are using fossil fuel ads from all over Europe to block the entrance to Shell’s oil refinery. The peaceful protest comes as over 20 organizations launched a European Citizens’ Initiative (ECI) petition today, calling for a new law that bans…
Appel : Subvert the City 2020 Semaine internationale d’actionsdu jeudi 19 au mercredi 25 mars 2020 Partout dans le monde, des citoyens et des artistes agissent pour se réapproprier l’espace public accaparé par la publicité extérieure des grandes firmes. Cette action s’inscrit dans un mouvement international d’opposition, à l’échelle mondiale,…
Convocatoria Subvertir la ciudad 2020Semana internacional de acción:del jueves 19 al miércoles 25 de marzo de 2020 Ciudadanos y artistas de todo el mundo están llevando a cabo acciones para reclamar el espacio público usurpado por las empresas de publicidad exterior. Es un movimiento internacional que lucha contra la industria de…
Call Out: Subvert The City 2020 International week of action:Thursday 19th - Wednesday 25th March 2020 Around the world, citizens and artists are taking action to reclaim public space from corporate outdoor advertising; to create alternatives that meet the needs of people and our planet. Since 2017, Subvertisers International –…
Blockchain technology has emerged as a transformative force, revolutionizing industries and redefining the way transactions are conducted and data is managed.
In Liege, during #SubvertTheCity 2019, an activist collective known as Liège sans pub covered the newly installed giant video advertising screens with cardboard cutout images of Bla-Bla, a popular children's marionnette who used to end every show with a warning against the dangers of TV advertising. Some of the screens…
On the 22nd of March 2019, the broad group of activists under the name "Ad Free Canberra" let the public know what some housing development billboards were really thinking: (the images have been digitally altered to make the speech bubbles easier to read) Ad Free Canberra is in a unique…
Un militant nous a envoyé cette contribution pour faire de la pub à journée mondiale contre la pub. 🙂 Si on avait plus d'affichage d'expression des citoyen·es et moins d'affichage commerciale, ce genre de chose ne se ferait pas sur les murs. https://www.youtube.com/watch?v=3qMzteOIZmU&feature=youtu.be https://www.youtube.com/watch?v=3qMzteOIZmU&feature=youtu.be
Un militant nous a envoyé cette contribution pour faire de la pub à journée mondiale contre la pub. 🙂 Si on avait plus d'affichage d'expression des citoyen·es et moins d'affichage commerciale, ce genre de chose ne se ferait pas sur les murs. https://www.youtube.com/watch?v=3qMzteOIZmU&feature=youtu.be
Cette année, suite à l’appel de Subvertisers international, 17 mobilisations publiques ont lieu un peu partout en France tout au long de la semaine du 19 au 25 Mars 2019. Pour voir le programme, c’est par là.
Este año, tras el llamamiento de Subvertisers International, se llevarán a cabo 17 movilizaciones públicas en todas partes de Francia durante la semana del 19 al 25 de marzo de 2019. Para ver el programa, está ahí.
This year, following the call out of Subvertisers International, 17 public mobilizations take place everywhere in France throughout the week of 19 to 25 March 2019. To see the program, it's there.
Appel : Subvert the City 2019 Semaine international d'actionsdu mardi 19 au lundi 25 mars 2019 Partout dans le monde, des citoyens et des artistes agissent pour se réapproprier l'espace public accaparé par la publicité extérieure des grandes firmes. Cette action s'inscrit dans un mouvement international d'opposition, à l’échelle mondiale,…
Convocatoria Subvertir la ciudad 2019Semana internacional de acción:del martes 19 al lunes 25 de marzo de 2019 Ciudadanos y artistas de todo el mundo están llevando a cabo acciones para reclamar el espacio público usurpado por las empresas de publicidad exterior. Es un movimiento internacional que lucha contra la industria…
Call Out: Subvert The City 2019 International week of action:Tuesday 19th - Monday 25th March 2019 Around the world, citizens and artists are taking action to reclaim public space from corporate outdoor advertising; to create alternative municipal solutions that meet the needs of people and planet. In 2018, Subvertisers International…
Supported by the SPIM program and hosted by the Institut des sciences de la communication (Institute for Communication Sciences) in Paris, the conference, From the advertising industry to public relations: the tools of influence of international corporations aims at creating bridges between academic research, critical analysis by several associations, and…
A l’occasion des mobilisations autour de la 4e journée mondiale contre la pub ce 25 mars, avec le mot d’ordre international "Subvert The City" lancé par la coalition Subvertisers International plusieurs actions ont été menées dans 21 villes entre le 23 et le 25 Mars en France. Plus de 575…
A l’occasion des mobilisations autour de la 4e journée mondiale contre la pub ce 25 mars, avec le mot d’ordre international "Subvert The City" lancé par la coalition Subvertisers International plusieurs actions ont été menées dans 21 villes entre le 23 et le 25 Mars en France. Plus de 575…
The Subvertisers International second weekend action took place across 23rd - 25th March 2018 - with actions and events against outdoor advertising taking place in 38 cities in 12 countries. Following the launch of the network in 2017, the main aim of this years #SubvertTheCity actions were for groups across…
Original article by Tristan Cork for the Bristol Post newspaper. It would normally be trying to sell products and getting in the way, but when the people of Southville, Ashton and Bedminster strolled along North Street on Sunday (March 25), they discovered someone had subverted their usual street scene. An…
Suite à deux journées de workshop de détournement et de réflexion sur la pub organisé à Bruxelles par Présence et Action Culturelles (PAC) les 3 et 10 mars derniers, un groupe autoproclamé « les décontamineurs » a organisé une déambulation festive pour sensibiliser les passants aux dangers de la pub…
En ce week-end international de lutte contre la publicité, Coline, Cécile, Désir et Marc ont répondu à l'appel de la journée mondiale d'action contre la publicité. A cette occasion, ils ont lancé avec d'autres militant.e.s mulhousien.ne.s un petit collectif encore informel, le RAP Mulhouse (résistance à l'agression publicitaire). Leur objectif…
En ce week-end international de lutte contre la publicité, Coline, Cécile, Désir et Marc ont répondu à l'appel de la journée mondiale d'action contre la publicité. A cette occasion, ils ont lancé avec d'autres militant.e.s mulhousien.ne.s un petit collectif encore informel, le RAP Mulhouse (résistance à l'agression publicitaire). Leur objectif…
Suite à deux journées de workshop de détournement et de réflexion sur la pub organisé à Bruxelles par Présence et Action Culturelles (PAC) les 3 et 10 mars derniers, un groupe autoproclamé « les décontamineurs » a organisé une déambulation festive pour sensibiliser les passants aux dangers de la pub…
Following a two-day détournement workshop organized in Brussels by Présence et Action Culturelles (PAC) on March 3rd and 10th, "The Decontaminators" group organized a festive walk to make passersby aware of the dangers of advertisings and turned a tram stop into a free expression zone.
A l’occasion des mobilisations autour de la 4e journée mondiale contre la pub ce 25 mars, avec le mot d’ordre international Subvert The City lancé par la coalition Subvertisers International, dont R.A.P. est membre, 20 villes ont eu des actions entre le 23 et le 25 Mars en France. Plus…
A l’occasion des mobilisations autour de la 4e journée mondiale contre la pub ce 25 mars, avec le mot d’ordre international Subvert The City lancé par la coalition Subvertisers International, dont R.A.P. est membre, 20 villes ont eu des actions entre le 23 et le 25 Mars en France. Plus…
Le Dimanche 25 mars 2018, à l'occasion de la journée mondiale contre la publicité et à l'initiative du Collectif de libération de l'invasion publicitaire (CLIP), une vingtaine d'activistes anti-publicité se sont donnés rendez-vous à Lausanne pour mener une action de désobéissance civile. A l'aide de divers moyens non destructifs (affiches,…
Le Dimanche 25 mars 2018, à l'occasion de la journée mondiale contre la publicité et à l'initiative du Collectif de libération de l'invasion publicitaire (CLIP), une vingtaine d'activistes anti-publicité se sont donnés rendez-vous à Lausanne pour mener une action de désobéissance civile. A l'aide de divers moyens non destructifs (affiches,…
Ce dimanche 25 mars, Liège sans pub a participé au mouvement #SubvertTheCity en recouvrant un panneau publicitaire installé sans autorisation sur le Bastion du Saint-Esprit, un rempart du XIIIème siècle repris à l'inventaire du patrimoine. Par cette action, Liège sans pub entendait dénoncer l'omniprésence des panneaux "billboards" le long des…
Nantes, samedi 24 mars 2018 – Pour la journée mondiale contre la publicité, 17 militant⋅es du GIGNV ont détourné les panneaux publicitaires du centre-ville afin d’interpeller sur la nocivité de la publicité. Cette action répond à l’appel du collectif Subvertisers International, qui invite à un maximum d’actions pour la journée mondiale…
Nantes, samedi 24 mars 2018 – Pour la journée mondiale contre la publicité, 17 militant⋅es du GIGNV ont détourné les panneaux publicitaires du centre-ville afin d’interpeller sur la nocivité de la publicité. Cette action répond à l’appel du collectif Subvertisers International, qui invite à un maximum d’actions pour la journée mondiale…
From a Marquee Event in Toronto on the 25th March 2018: "We are a group of artists and activists who have participated and in various international subvertising projects in the past since 2010 including ToSAT and cARTographyTO in Toronto. We are affiliated with Public Ad Campaign. The action is a response to sidewalk billboards, and the…
TramClean, recently dubbed Melbourne’s “hi-vis vigilantes” by mainstream media, have struck again. On 23rd March 2018, they removed over 50 advertising panels across Melbourne, Australia as part of Subvertisers International's global weekend of action. The ads were replaced with stickers reading “THIS AD HAS BEEN DEEMED DESTRUCTIVE AND HAS BEEN…
Graciously hosted by Ponyland outside Nimbin, Australia, kyle magee (democraticmediaplease.net) held a film screening and introduced Subvertisers International: it's many members, diverse modes of action, and ultimate objectives. An excellent conversation was had about the many possible approaches to subvertising, and how they can all compliment one another. Many left…
In Troyes, the local Résistance à l'Aggression Publicitaire (RAP) group organised a festive funeral procession for outdoor advertising. Meanwhile in Besançon......
As part of the Subvert The City weekend of action, the Brandalism Collective took part in a 'High on Subversion' festival at Fabrica art and design lab near Treviso, northern Italy. 'High on Subversion' brought together over 50 creatives from across the world to ask: What does “subversion” mean today?…
Around 150 people called for 'Trees Not Ads!' in a protest march against outdoor advertising in Lyon on Sunday 25th March 2018. La pub c'est moche j'en ai plein la caboche ! pic.twitter.com/ATYf0NHq5S— Collectif Plein la Vue (@Coll_Pleinlavue) March 25, 2018
150 PERSONNES POUR UN DÉFILÉ CONTRE LA PRESSION PUBLICITAIRE !Dimanche 25 mars 2018, pour la journée internationale contre lapublicit é, les lyonnais du collectif Plein la vue et le groupe local deRésistance à l'agression publicitaire ont organisé un défilé en scandant notamment "Des arbres pas des pubs !" 150 personnes…
"Our demand is simply this:The removal of all adverts from public space,Including public transport.Would their removal not make your journeyA more serene experience? Be realistic: demand the impossible." From the Special Patrol Group. London Underground. Subvert The City 2018Plus over ground action from Protest Stencil Download the design file above.…
"With their interventions, the group Dies Irae (Day of Wrath) is criticizing the commercialization of public spaces through outdoor advertisements. In doing so, poster boxes are opened with a standard tool and posters will be simply replaced. Instead of shopping messages, problems of social relevance become visible in the city.…
Résistance à l’Agression Publicitaire relaie l'appel « #SubvertTheCity » lancé par la coalition Subvertisers-International. En 2017, elle a agi dans 19 pays et 40 villes. Cette année encore, en réponse à cet appel, plusieurs actions auront lieu en France et dans plusieurs pays entre le 23 et 25 Mars 2018. BOURGES …
Résistance à l’Agression Publicitaire relaie l'appel « #SubvertTheCity » lancé par la coalition Subvertisers-International. En 2017, elle a agi dans 19 pays et 40 villes. Cette année encore, en réponse à cet appel, plusieurs actions auront lieu en France et dans plusieurs pays entre le 23 et 25 Mars 2018. BOURGES …
Call Out: Subvert The City 2018 International Weekend of action:Friday 23rd – Sunday 25th March 2018 Around the world, citizens and artists are taking action to reclaim public space from corporate outdoor advertising; to create alternative municipal solutions that meet the needs of people and planet. In 2017, Subvertisers International-a…
Some one hundred people participated in the intergalactic anti-advertising meeting on June 24 and 25 in Malakoff, a suburb of Paris. Two friendly constructive days, including a review of the year 2016 with marked by two French national victories of Résistance à l’Agression Publicitaire (R.A.P.), a powerful extension of the…
On the evening of Thursday the 23rd of March, 8 tram stop advertising spaces were taken over in Melbourne. The ads were replaced with 2 Subvertisers International statements and 6 artworks (3 international, 3 local).
Over 500 corporate advertising panels were replaced with artworks this March 2017 in the world’s largest coordinated international advertising takeover to date. The #SubvertTheCity week of action saw creative actions in the streets of 40 cities in 19 countries. Bus stop ad panels were replaced without permission in Buenos-Aires, Brussels,…
It is an act of resistance against infringements to our own desires, a struggle against vulgarity and obscenity of the merchant song. Ella & Pitr, Papiers Peintres
A team of 8 TramCleaners in Melbourne’s inner city removed over 50 stick-on advertising panels from trams on Sat 25th March 2017. The activists, dressed in DIY hi-viz labelled “ADHEL TramClean” (a play on the advertising company ADSHEL, and cleaning company Transclean) directed trams where to stop and instructed drivers…
This Saturday, March 25, was held in Toulouse, in the district of Empalot, a wild exhibition in resistance to advertising aggression. The sun gave us credit for his presence on this beautiful afternoon to inaugurate this rather special exhibition. About fifteen artists have seized the advertising panels of this district…
Our surroundings are too crowded with advertisements, so I decided to go out and clean the city using a very special product: City Cleaner. March 25th 2017 Berlin (Köpenickerstr. 130) https://player.vimeo.com/video/210042894 Keep your city clean from aïdagomz on Vimeo.
On 25th March 2017 around 11am at Place Felix Poulat, our group met in order to organize a spectacular show: burying one of our activist under dozens of kilograms of prospectus, showing the waste of paper that these prospectus represent, and to what extent their production is at odds with…
Who should have the Right to the City? Graffiti writers? Advertisers? Neither or both? In Bristol, one artist’s contribution to the #SubvertTheCity week of action was to paint over all the brand names on billboards with grey paint – in the same style that Bristol City Council paint over graffiti…
In #Casablanca, activists from Attac Maroc conveyed clear messages during the #SubvertTheCity campaign: "Casa belongs to its inhabitants / NO to ads on tramway / NO to the naming of tramway stations / etc." Local struggles are indeed the path toward concrete victories.
The people of BS3 (the postcode area for the Southville and Bedminster neightbourhoods in Bristol) grabbed the opportunity to express themselves when a space usually reserved for advertising messages was transformed into a blank canvas for an afternoon in March 2017.
On the occasion of the 3rd world day against the ads this 25th of March, we turn the city to show our alternatives to the ads. As part of the International Day against advertising, the local group RAP Bordeaux of R.A.P. (Resistance to Advertising Aggression) invited citizens and elected representatives…
Today in Madrid, several social groups have performed a very simple action: placing bubble stickers on advertising inviting people to interact and write their messages on them. Hoy en Madrid, distintos colectivos sociales han realizado una acción muy sencilla: colocar pegatinas sobre la publicidad invitando a que las personas interactuen…
Twelve bus stop advertising panels in Lisbon (Alvalade, Lumiar and Campo Grande) have been replaced with artworks discussing positive alternatives for urban life, as part of Subvertisers international day of action to challenge the dominance of corporate advertising messages in public space. This action aims at discussing the uses of…
Uno de los objetivos en las acciones que realizo son principalmente por una búsqueda de un nuevo significado llevándolo a la descontextualización que se puede generar en las paradas de autobús cuando introduces cualquier pintura o dibujo que no sea publicidad industrial para lo cual se creó originalmente y así…
Uno de los objetivos en las acciones que realizo son principalmente por una búsqueda de un nuevo significado llevándolo a la descontextualización que se puede generar en las paradas de autobús cuando introduces cualquier pintura o dibujo que no sea publicidad industrial para lo cual se creó originalmente y así…
Uno de los objetivos en las acciones que realizo son principalmente por una búsqueda de un nuevo significado llevándolo a la descontextualización que se puede generar en las paradas de autobús cuando introduces cualquier pintura o dibujo que no sea publicidad industrial para lo cual se creó originalmente y así…
Press Release: Bristol Artists challenge outdoor advertising with unauthorised ad panel takeover. 24 March 2017 Billboard and bus stop advertising panels across Bristol have been secretly replaced. Bristol Ad take over - using artworks created by independent artists and groups to take back the public space used by commercial advertisers…
Mexico City is a fast paced megalopolis, growing exponentially day by day, the gap between social classes gets bigger and more evident. The advertisements and its products become very familiar for everyone after we are forced to see them ―time after time―, but just a few people have access to…
Durant la nuit du 24 mars, de multiples panneaux publicitaires rétro-éclairés, situés dans le centre de la ville de Lausanne, ont été ouvert dans le but de remplacer les incitations à la consommation qui y étaient affichées. Alors que les grands négociants en matières premières arrivent à Lausanne ce lundi,…
Durant la nuit du 24 mars, de multiples panneaux publicitaires rétro-éclairés, situés dans le centre de la ville de Lausanne, ont été ouvert dans le but de remplacer les incitations à la consommation qui y étaient affichées. Alors que les grands négociants en matières premières arrivent à Lausanne ce lundi,…
GHENT (BE) – Today Thursday 23 March, anti-advertising-activists took over the bus stops and billboards in Gent. The advertisements got replaced by creative posters, art works and protest slogans. The goal of the action is to reclaim the public space and to protest against the many pushy messages of multinationals…
Communiqué de presse de Subvertisers International et Résistance à l’Agression Publicitaire Paris – 25 mars 2017 : Des centaines de publicités remplacées par les mêmes œuvres d’« artivisme » dans six capitales, plus de 100 détournements à Paris. Une cinquantaine de mobilisations dans 15 pays ont eu lieu en réponse…
Communiqué de presse de Subvertisers International et Résistance à l’Agression Publicitaire Paris – 25 mars 2017 : Des centaines de publicités remplacées par les mêmes œuvres d’« artivisme » dans six capitales, plus de 100 détournements à Paris. Une cinquantaine de mobilisations dans 15 pays ont eu lieu en réponse…
Communiqué de presse de Résistance à l’agression publicitaire (R.A.P.) Paris – 23 mars 2017: Les antipub ont répondu à l’appel international de mobilisation contre la pub en retapissant en couleur toute une station de métro. L’association Résistance à l’Agression Publicitaire prévoit des actions jusqu’à samedi 25 mars dans plus dix…
Communiqué de presse de Résistance à l’agression publicitaire (R.A.P.) Paris – 23 mars 2017: Les antipub ont répondu à l’appel international de mobilisation contre la pub en retapissant en couleur toute une station de métro. L’association Résistance à l’Agression Publicitaire prévoit des actions jusqu’à samedi 25 mars dans plus dix…
On 22nd Marrch 2017, I (Kyle Magee, advocate for democratic media systems) painted over the glass panels of two large video advertising screens at the entrance of a central melbourne train station. It carried out as open civil disobedience: police arrested, charged and bailed the activist. video available here: http://democraticmediaplease.net/2017/03/video-22nd-march-2017/
On TV TV controls our perception through Its freeze-frame format…forget the words/remember the face. Instant this instant that. Today in every form of the media, so much mis-and dis-information is presented that one doesn't know what to believe. I fell that we, the public, have take the responsibility to communicate…
As a member of Subvertisers International, Proyecto Squatters organised a workshop on creativity and adbusting activism, where we talked about counter-advertising, our experiences with, and also from people all over the world. We also did some work by talking about technics and strategies to work on the street, materials you…
