XR UK Paint the Streets
WHAT: Paint the Streets is an ongoing creative campaign, breaking social norms to raise awareness about the climate & ecological emergency. Paint the Streets includes murals, stickering, flyposting, stencilling, chalking, banner drop actions and subvertising bus stops and billboards. Paint The Streets actions use images to tell the truth about climate breakdown, ecological collapse, and the injustice of our toxic system and failing governments
WHY: By bringing creative, inspiring and thought-provoking messaging in public spaces, we can reach a wider audience to highlight important climate issues and campaigns, as well as calls to action (and then spread them even further through sharing these images across social media). It has the power to move hearts and minds; Remind the world that politics is failing but there are solutions and hope; Break the media echo chamber by reaching new audiences
