In Mulhouse, France, our ‘Intercommunal Advertising Regulations’ are not enforced, particularly those concerning billboards larger than 2 metre square. During these ZAPs, we covered these large billboards to question the place of advertising in our lives.
This action took place on 16th November 2025 in Mulhouse (near the Swiss border with Basel)
Editors note: for excellent use of extendable poles to install these ZAPs (see image below), this entry has been submitted to the ‘sculpture’ category of the ZAP Games 2025.
